“When you think of the CrossFit community, you think of people who are going to the gym to challenge themselves, to be better than they were the day before, and that is such a cool part of the community, and it’s what I fell in love with.”
- Cole Sager
6-time CrossFit Games athlete Cole Sager wants to be known as the kindest person you'll ever meet, and in doing so, he hopes to motivate others to be the kindest, hardest-working version of themselves.
Growing up in a small town in Washington, Cole played sports throughout his youth and aspired to be an NFL player. In 2009 he joined the Washington University Huskies as an invited walk-on, and was one of only a handful of true freshmen to play. At the end of his freshman year, he was awarded the Scout Special Teams Player of The Year award, an honor that would change the trajectory of his life. The honor was awarded based on hard work, and receiving it ignited Cole's drive to always be the hardest worker on the field.
As Cole neared graduation, his goals shifted from playing professional football to becoming a professional CrossFit athlete. Within months of his first CrossFit workout he qualified for Regionals, and just one year after that he established himself a serious contender when he placed first at the 2014 North West Regional and 17th in his rookie appearance at the CrossFit Games.
Eventually, Cole took a leap of faith, resigned from his job as a loan originator, and began training full-time in his home garage gym. With the support of his wife, Genasee, and his coach, Ben Bergeron, he has built a reputation as one of CrossFit's most consistent athletes. Career highlights so far include placing 5th at the 2016 CrossFit Games, 2nd at the 2019 Fittest in Cape Town sanctional, and 3rd at the 2019 Rogue Invitational, but according to Cole, one of his biggest achievements was winning the Spirit of the Games award in 2017, an honor that recognized all the hard work he puts into developing his character.
I was excited to catch up with Cole to learn more about what drives the intensity behind his training, the qualities he values in himself and others, and why he believes developing character leads to athletic excellence.
In this episode we discuss:
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